{"id":12470,"date":"2025-06-02T16:32:10","date_gmt":"2025-06-02T14:32:10","guid":{"rendered":"https:\/\/www.eventiz.biz\/?p=12470"},"modified":"2026-03-25T11:52:16","modified_gmt":"2026-03-25T10:52:16","slug":"floa-a-vivatech-les-mots-de-marc-lanvin-directeur-general-adjoint-de-floa","status":"publish","type":"post","link":"https:\/\/www.eventiz.biz\/en\/traveltech-hub-by-eventiz\/floa-a-vivatech-les-mots-de-marc-lanvin-directeur-general-adjoint-de-floa","title":{"rendered":"FLOA \u00e0 VivaTech : les mots de\u00a0Marc Lanvin, Directeur G\u00e9n\u00e9ral Adjoint de Floa"},"content":{"rendered":"<ul>\n<li><strong>Pourquoi est-il important pour FLOA d\u2019\u00eatre pr\u00e9sent sur le TravelTech Hub ?<\/strong><\/li>\n<\/ul>\n<p>Marc Lanvin : Il est crucial pour Floa d&rsquo;\u00eatre pr\u00e9sent sur le TravelTech Hub de VivaTech pour plusieurs raisons. En tant que partenaire historique dans le secteur du voyage, FLOA b\u00e9n\u00e9ficie d&rsquo;une solide r\u00e9putation et d&rsquo;une expertise reconnue. Cette pr\u00e9sence permet \u00e0 l&rsquo;entreprise de renforcer sa position de leader en mettant en avant ses innovations et solutions de paiement adapt\u00e9es aux besoins des voyageurs. De plus, cela offre une opportunit\u00e9 unique de rencontrer des partenaires potentiels, d&rsquo;\u00e9changer avec des experts de l&rsquo;industrie et de d\u00e9couvrir les derni\u00e8res tendances et technologies.<\/p>\n<ul>\n<li><b>Quel(le) produit et\/ou innovation pr\u00e9sentera FLOA sur le TravelTech Hub ?<br \/>\n<\/b><b><\/b>Marc Lanvin :\u00a0Lors du TravelTech Hub de VivaTech, Floa mettra en avant plusieurs initiatives importantes. Dans un premier temps les r\u00e9sultats de notre \u00e9tude Kantar sur les usages de paiement en Europe, en mettant en lumi\u00e8re les tendances sp\u00e9cifiques au secteur du voyage. Puis Floa pr\u00e9sentera Eva, l&rsquo;agent IA conversationnel de nouvelle g\u00e9n\u00e9ration lanc\u00e9 il y a un an aupr\u00e8s des clients. Eva utilise des technologies de pointe pour offrir des interactions client fluides et naturelles, am\u00e9liorant ainsi la productivit\u00e9 et la satisfaction client. Ces pr\u00e9sentations d\u00e9montrent l&rsquo;engagement de Floa \u00e0 innover et \u00e0 r\u00e9pondre aux besoins \u00e9volutifs des voyageurs.<\/li>\n<\/ul>\n<ul>\n<li><strong>Quelle est, selon vous, la plus grande transformation en cours dans le secteur du tourisme ?<\/strong><\/li>\n<\/ul>\n<p>Marc Lanvin :\u00a0Chez Floa nous observons l&rsquo;importance croissante de l&rsquo;int\u00e9gration des nouvelles technologies pour am\u00e9liorer l\u2019exp\u00e9rience client.\u00a0Les innovations telles que les solutions de paiement &lsquo;Buy Now Pay Later&rsquo;, les agents conversationnels bas\u00e9s sur l&rsquo;IA comme notre agent Eva, et les plateformes de r\u00e9servation en ligne transforment la mani\u00e8re dont les voyageurs planifient, r\u00e9servent et paient leurs voyages. Ces technologies permettent non seulement de simplifier les processus, mais aussi de personnaliser les offres et d&rsquo;am\u00e9liorer la satisfaction des clients. Chez Floa, nous sommes fiers de contribuer \u00e0 cette transformation en proposant des solutions financi\u00e8res innovantes et adapt\u00e9es aux besoins des voyageurs modernes.<\/p>\n<h2>Exclusive<\/h2>\n<h3>Les acteurs du travel s&rsquo;unissent pour fa\u00e7onner le monde de demain<\/h3>\n<p>L\u2019\u00e9cosyst\u00e8me de la TravelTech se mobilise lors de Viva Technology, le plus grand \u00e9v\u00e9nement europ\u00e9en d\u00e9di\u00e9 \u00e0 l\u2019innovation technologique.<\/p>\n<p><a href=\"https:\/\/www.eventiz.biz\/en\/evenements\/le-traveltech-hub-a-vivatech\/\" target=\"_self\" rel=\"noopener\"><br \/>\nLearn more<br \/>\n<\/a><br \/>\n<img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.eventiz.biz\/wp-content\/uploads\/2025\/04\/vivaxeventiz-300x300.png\" sizes=\"(max-width: 300px) 100vw, 300px\" srcset=\"https:\/\/i0.wp.com\/www.eventiz.biz\/wp-content\/uploads\/2025\/04\/vivaxeventiz.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.eventiz.biz\/wp-content\/uploads\/2025\/04\/vivaxeventiz.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.eventiz.biz\/wp-content\/uploads\/2025\/04\/vivaxeventiz.png?w=500&amp;ssl=1 500w\" alt=\"Vivatech x Eventiz\" width=\"300\" height=\"300\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Pourquoi est-il important pour FLOA d\u2019\u00eatre pr\u00e9sent sur le TravelTech Hub ? Marc Lanvin : Il est crucial pour Floa d&rsquo;\u00eatre pr\u00e9sent sur le TravelTech Hub de VivaTech pour plusieurs raisons. En tant que partenaire historique dans le secteur du voyage, FLOA b\u00e9n\u00e9ficie d&rsquo;une solide r\u00e9putation et d&rsquo;une expertise reconnue. Cette pr\u00e9sence permet \u00e0 l&rsquo;entreprise [&hellip;]<\/p>","protected":false},"author":14,"featured_media":12476,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[],"class_list":["post-12470","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-traveltech-hub-by-eventiz"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>FLOA \u00e0 VivaTech : les mots de\u00a0Marc Lanvin, Directeur G\u00e9n\u00e9ral Adjoint de Floa | Eventiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eventiz.biz\/en\/traveltech-hub-by-eventiz\/floa-a-vivatech-les-mots-de-marc-lanvin-directeur-general-adjoint-de-floa\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FLOA \u00e0 VivaTech : les mots de\u00a0Marc Lanvin, Directeur G\u00e9n\u00e9ral Adjoint de Floa | Eventiz\" \/>\n<meta property=\"og:description\" content=\"Pourquoi est-il important pour FLOA d\u2019\u00eatre pr\u00e9sent sur le TravelTech Hub ? Marc Lanvin : Il est crucial pour Floa d&rsquo;\u00eatre pr\u00e9sent sur le TravelTech Hub de VivaTech pour plusieurs raisons. En tant que partenaire historique dans le secteur du voyage, FLOA b\u00e9n\u00e9ficie d&rsquo;une solide r\u00e9putation et d&rsquo;une expertise reconnue. Cette pr\u00e9sence permet \u00e0 l&rsquo;entreprise [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.eventiz.biz\/en\/traveltech-hub-by-eventiz\/floa-a-vivatech-les-mots-de-marc-lanvin-directeur-general-adjoint-de-floa\/\" \/>\n<meta property=\"og:site_name\" content=\"Eventiz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Eventizmediagroup\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-02T14:32:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-25T10:52:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.eventiz.biz\/wp-content\/uploads\/2025\/05\/illu_FLOA.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"FLOA\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta 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